A third party is any person or entity that is not a political party, candidate
or constituency association, and that engages in political advertising. Third
parties include corporations, partnerships, unincorporated businesses and
associations, and many other groups.
Third Party Advertisers
registration opens - May 1, 2018 and will close on October 19, 2018.
A copy of the Third Party Registration form is
A third party advertisement is a message in
any medium (billboard, newspaper, radio, etc.) that supports or opposes a
candidate or a “yes” or “no” vote on a question on the ballot.
Third party advertising does not include
issues-based advertising so groups that do public outreach can continue their
issue-based advocacy work throughout the municipal election period.
Advertising that does not cost money to post
or broadcast, such as comments made on social media, will not be considered to
be third party advertising.
REGISTER AS A THIRD PARTY ADVERTISER?
Individuals, corporations and unions can
register as third party advertisers and can also make contributions to third
Third party advertisers will need to register
with the municipality. They have to register in each municipality.
Registration allows a third party advertiser
to promote or oppose any candidate that the electors in the municipality can
vote for (local council, school board trustee positions).
Third party advertising must be done
independently of candidates, who are not able to direct a third party
Candidates are not able to register as third
WHAT ARE THE
REQUIREMENTS FOR THIRD PARTY ADVERTISING?
If approached by Third Party Advertisers, it
is very important that you adhere to the following mandatory rules:
By Section 88.4 of the Act, broadcasters and
publishers may only permit third party advertisements to appear between May 1,
2018 and Election Day (October 22, 2018) and
A registered third party must provide the
following information to the broadcasters or publisher in writing before the
third party advertisements appears:
The name of the registered third party;
The name of the business address and
telephone number of the individual who deals with the broadcaster or
publisher under the direction of the registered third party;
The municipality where the registered third
party is registered.
CAMPAIGN FINANCE RULES APPLY TO THIRD PARTY ADVERTISERS?
Most campaign finance rules that apply to
candidates will also apply to third party advertisers. Third party advertisers
will have spending limits and there will be contribution limits for those
wishing to contribute to a third party advertiser.
Corporations and unions will be permitted to
contribute to third party advertisers, but will not be permitted to contribute
Rules for determining whether two corporations should be considered as a
single corporation are simplified, so that it should be easier for
corporations and candidates to determine whether the contributions from two
corporations should count towards the same contribution limit to third party
Campaign provisions have been clarified to
allow candidates to access apartment buildings, condominiums, non-profit
housing co-ops or gated communities from 9 a.m. until 9 p.m. in order to
Landlords and condominium corporations will
not be allowed to prohibit tenants or owners from displaying campaign signs in
Candidates and Third Party Advertisers are
required to identify themselves on campaign advertisements and signs, so that
it is clear who is responsible for each sign and advertisement that appears or
CONSTITUTES A CONTRIBUTION FOR A THIRD PARTY ADVERTISEMENT IN THE 2018
Money, goods and services given to and
accepted by an individual, corporation, or trade union in relation to third
party advertisements, or given to and accepted by another person who is acting
under the direction of the individual, corporation, or trade union, are
considered contributions. Expenses must be incurred only during the
campaign period for a registered third party.
IS THERE A
MAXIMUM CAMPAIGN EXPENSE AMOUNT RELATED TO THIRD PARTY EXPENSES AND A MAXIMUM
AMOUNT FOR PARTIES OF APPRECIATION AFTER THE ELECTION?
During the restricted period for third party
advertisements, the expenses of a registered third party in relation to third
party advertisements that appear during an election in the Township of Rideau
Lakes shall not exceed an amount calculated by the Clerk using the prescribed
The expenses of a registered third party
relating to the cost of holding parties and making other expressions of
appreciation after the close of voting cannot exceed an amount calculated by
the Clerk in accordance with a prescribed formula.
The Clerk will issue a certificate to each
third party to outline the maximum amounts described above. An estimated
amount will be issued on a certificate to the third party at the time of
registration and a final amount will be issued on or before September 25,
registered third party have to file a financial statement for the 2018
A registered third party must file a financial
statement and auditor’s report with the Clerk, on the prescribed form on or
before the filing date, Friday, March 29, 2018, no later than 2:00pm.
WHERE CAN I
GET MORE INFORMATION ON ELECTION CAMPAIGN FINANCE RULES?